Nana Arabia
Periodsomnia Campaign
Campaign concept: to highlight the real issues and raw feelings that women face during period including the main issues of not getting a good night sleep on periods, a term Nana coined as Periodsomnia. We developed some supporting snapy shorts to accompny the global running campaign. We teamed up with some sleep coaches to help get through some facts and solutions about sleep during period.
Project Scope: Shoot, campaign art direction and concept, social media deliverables.
Created at Wunderman Thompson Dubai
Project Scope: Shoot, campaign art direction and concept, social media deliverables.
Created at Wunderman Thompson Dubai